North America Frozen Seafood Market Outlook
According to the report by Expert Market Research (EMR), the North America frozen seafood market size attained a value of USD 71.86 billion in 2023. Aided by the increasing consumer preference for convenient, healthy, and protein-rich food options, along with the growing popularity of seafood as a sustainable protein source, the market is projected to further grow at a compound annual growth rate (CAGR) of 4.1% between 2024 and 2032.
Frozen seafood refers to seafood that has been processed and frozen for preservation, making it a convenient option for consumers and businesses alike. It includes a wide variety of products such as fish, shrimp, crab, lobster, scallops, and shellfish, among others. With the rising demand for nutritious and easy-to-prepare meals, frozen seafood has become an integral part of households, restaurants, and foodservice establishments across North America.
The North American market is experiencing steady growth, driven by consumer trends toward healthy eating, sustainability concerns, and the increasing awareness of the nutritional benefits of seafood. In addition to these drivers, advancements in freezing technology, a growing preference for online grocery shopping, and the expansion of frozen food retail options are significantly contributing to the overall growth of the market.
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Key Market Drivers
Rising Demand for Healthy and Convenient Food Options: The demand for healthy and convenient food options is one of the primary drivers of growth in the North America Frozen Seafood Market. Seafood is widely recognized for its high nutritional value, being rich in protein, omega-3 fatty acids, vitamins, and minerals. As consumers become more health-conscious, they are turning to seafood as a nutritious alternative to red meats and processed foods. The convenience of frozen seafood, which can be stored for long periods without losing nutritional quality, makes it an appealing choice for busy consumers who prioritize quick and healthy meals.
Moreover, the growing awareness of the health benefits of omega-3 fatty acids, which are essential for cardiovascular health, brain function, and inflammation reduction, is further propelling the demand for seafood products. Frozen seafood offers a practical way to include these essential nutrients in daily diets without the need for frequent trips to the seafood market or concerns about spoilage.
Increasing Popularity of Seafood as a Sustainable Protein Source: As sustainability becomes an increasingly important consideration for consumers, the demand for seafood as a sustainable protein source is on the rise. Seafood is generally considered a more environmentally friendly protein option compared to land-based meats such as beef and pork, which have a higher carbon footprint. With growing concerns over the environmental impact of food production, consumers are turning to seafood as an eco-conscious alternative.
Frozen seafood, in particular, is gaining popularity as a sustainable food option due to advancements in aquaculture practices, which focus on responsible farming techniques, ensuring the conservation of marine ecosystems. Additionally, wild-caught seafood is increasingly being sourced from sustainable fisheries, adhering to strict guidelines to prevent overfishing and preserve marine biodiversity. These sustainable practices are boosting consumer confidence in seafood as a responsible protein source and driving its adoption in the North American market.
Advancements in Freezing Technology: The continuous improvement in freezing technology has also contributed significantly to the growth of the frozen seafood market. Innovations in freezing methods, such as flash freezing, have enabled seafood products to maintain their texture, flavor, and nutritional quality for longer periods, making them more appealing to consumers. Flash freezing, in particular, locks in the freshness of seafood immediately after it is caught, preserving its natural taste and preventing the degradation that can occur with traditional freezing methods.
These technological advancements have expanded the variety of frozen seafood products available to consumers, including specialty products such as sushi-grade fish, organic seafood, and pre-marinated or ready-to-cook meals. As a result, consumers now have greater access to high-quality frozen seafood options that cater to different culinary preferences and dietary needs.
E-commerce and Changing Retail Landscape: The growth of e-commerce and the changing retail landscape are playing an increasingly important role in the expansion of the frozen North America Frozen Seafood Market. Online grocery shopping has surged in popularity, particularly following the COVID-19 pandemic, as consumers seek the convenience of having frozen food delivered directly to their homes. Many online grocery platforms now offer a wide selection of frozen seafood products, allowing consumers to browse and purchase seafood at competitive prices without leaving their homes.
The rise of subscription-based meal kit services is also driving the demand for frozen seafood, as these services often include ready-to-cook seafood meals or pre-portioned frozen seafood as part of their offerings. Retailers, both online and brick-and-mortar, are capitalizing on the growing consumer demand for frozen foods by expanding their frozen seafood offerings, further contributing to the market’s growth.
Increased Focus on Food Safety and Quality Standards: Food safety and quality control are of paramount importance in the frozen seafood industry. As seafood is highly perishable, ensuring that frozen seafood is handled and stored properly is crucial for maintaining its freshness, flavor, and nutritional value. Strict regulations governing food safety, such as the Hazard Analysis Critical Control Point (HACCP) system, are being enforced across the North American market, ensuring that frozen seafood products meet the highest standards of quality and hygiene.
These regulations, along with advancements in packaging technology, have helped improve the shelf life of frozen seafood while reducing the risk of contamination. As a result, consumers can have greater confidence in the safety and quality of frozen seafood products, which in turn supports market growth.
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North America Frozen Seafood Market Segmentation
The North America Frozen Seafood Market can be divided based on type, sector, distribution channel, country
Market Breakup by Type
- Shrimp
- Salmon
- Tuna
- Tilapia
- Pangasius
- Catfish
- Others
Market Breakup by Sector
- Retail
- Institutional
Market Breakup by Distribution Channel
- Supermarkets and Hypermarkets
- Convenience Stores
- Speciality Stores
- Online
- Others
Market Breakup by Country
- United States
- Canada
Competitive Landscape
Some of the major players explored in the report by Expert Market Research are as follows:
- Beaver Street Fisheries, Inc.
- LerΓΈy Seafood Group
- Trident Seafoods Corporation
- Pacific American Fish Company, Inc.
- The Fishin’ Company
- High Liner Foods Incorporated
- Crystal Cove Seafood Corporation
- Others
Challenges in the Market
Price Fluctuations and Supply Chain Issues: One of the primary challenges facing the North America Frozen Seafood Market is the fluctuation in seafood prices, which are often influenced by factors such as supply and demand, fishing yields, and transportation costs. Environmental factors such as climate change, overfishing, and natural disasters can also impact the availability of certain seafood species, leading to price volatility.
In addition, supply chain disruptions, such as those caused by the COVID-19 pandemic, have highlighted the vulnerability of the North America Frozen Seafood Market to logistical challenges. Shortages in labor, transportation delays, and supply chain bottlenecks can result in product shortages and increased prices, which can affect both consumers and businesses in the industry.
Concerns Over Sustainability and Overfishing: While seafood is considered a sustainable protein option, overfishing remains a significant concern for the industry. The growing demand for seafood, coupled with unsustainable fishing practices, has raised concerns about the long-term viability of fish stocks and the impact of overfishing on marine ecosystems. Consumers are increasingly looking for assurances that the seafood they purchase is sourced responsibly, and as such, companies in the North America Frozen Seafood Market must address sustainability concerns by sourcing their products from certified sustainable fisheries and promoting eco-friendly practices.
To address these concerns, businesses in the North America Frozen Seafood Market are adopting certification schemes such as the Marine Stewardship Council (MSC) and Aquaculture Stewardship Council (ASC), which ensure that seafood products are sourced from sustainable fisheries or responsibly managed farms.
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